Breed guides
no fluff. no "perfect for any family" copy. what owning a breed is actually like, what it costs, what it eats, what kills it early, and the merch each breed earns. sourced from akc / cfa / aspca / avma and peer-reviewed breed health studies.
For Dogs
dogs
Golden Retriever
the golden retriever is the default for a reason. it's also the reason your couch has hair on it.
read the guide →
dogs
Labrador Retriever
america's most popular dog for 31 years running. there's a reason — and also a reason you should think twice.
read the guide →
dogs
French Bulldog
the frenchie is the most popular dog in america right now. you should still read this before you buy one.
read the guide →
dogs
German Shepherd Dog
the gsd is a working breed in a family dog's body. respect both and you'll have one of the best dogs alive.
read the guide →
dogs
Pembroke Welsh Corgi
the corgi is a working herding dog in a small body. it is not a lazy lap dog with short legs.
read the guide →
dogs
Bernese Mountain Dog
the gentlest large dog you'll ever meet. also one of the shortest-lived. read the second half carefully.
read the guide →
For Cats
cats
Maine Coon
the largest domestic cat breed. essentially a dog in a cat suit. and a lot of cat suit.
read the guide →
cats
Ragdoll
the calmest cat breed. they go limp when you hold them. that's how they got the name.
read the guide →
cats
Orange Tabby
not a breed — a coat color. but every orange cat is suspiciously, statistically, exactly the same cat.
read the guide →
cats
British Shorthair
the chunky, plush, low-drama cat. they're not lap cats. they're 'across the room' cats. and they're great at it.
read the guide →
cats
Tabby
tabby is the original cat pattern. every wild cat in the world wears a tabby coat. yours is closer to the source than you think.
read the guide →
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